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 Para visualizar este e-mail como p?gina da web, acesse o link abaixo, ou copie e cole o mesmo na janela de endere?o do seu navegador. http://view.divulga.sebraers.com.br/?qs=4cd6c19fbd88d63ceae6a674e944483f97af77097bce5d6976ebfde8d85cbdde620e74c3772d9c14a2326c68102adc9c2f7171ea0f66b4e2dedb7408363166c4bdb5b170708634fc505721bc4268474a
 

 
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Ol&aacute;! &#128075;

A transformacao digital nao e mais tendencia, e realidade nos pequenos negocios do Rio Grande do Sul. &#128202;

De notebooks ao uso da Inteligencia Artificial, os empreendedores gauchos estao entre os mais conectados do Brasil e j&aacute; colhem resultados:
	- 97% tem internet propria;
	- 52% usam aplicativos para gerenciar operacoes;
	- 87% j&aacute; testaram Inteligencia Artificial no dia a dia;
	- 39% atendem clientes com chatbots no WhatsApp.Esses numeros mostram que a tecnologia deixou de ser diferencial e passou a ser essencial para competir e crescer.


https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41c363e7904d0dd87e2fbf655be51fae74cbf5135f511248f1fe7d57c33038214ab665e0a6ced1b181a5513dfce2a988243ef9805af4ff69e97 


https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41c363e7904d0dd87e2fbf655be51fae74cbf5135f511248f1fe7d57c33038214ab665e0a6ced1b181a5513dfce2a988243ef9805af4ff69e97 
APLICACOES DIGITAIS EM ASCENSAO

Os pequenos negocios gauchos estao explorando solucoes tecnologicas de forma cada vez mais estrategica:
	- GPS: usado por 87% dos empreendedores para logistica e entregas. 
	- Reconhecimento facial: presente em 78% das empresas, aplicado em seguranca, recepcao, identificacao de clientes e uso banc&aacute;rio. 
	- Assistentes virtuais (Copilot, Alexa, Google Assistant): utilizados por 54% para apoio di&aacute;rio em agendamentos, lembretes e atendimento ao cliente. 
	- Plataformas de IA generativa (ChatGPT, Deep Seek, Gemini): usadas por 48% para criar conteudo e automatizar tarefas. 
	- Chatbots no WhatsApp: adotados por 39%, evidenciando a digitalizacao do atendimento. &#128161; Insight: a IA est&aacute; deixando de ser uma promessa distante e se tornando parceira invisivel dos negocios. Mesmo empreendedores individuais podem contar com uma &ldquo;equipe digital&rdquo; ao seu lado.

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APRENDIZADO DIGITAL: UMA JANELA DE OPORTUNIDADE
	- 53% fizeram cursos online sobre Transformacao Digital, o que mostra abertura a capacitacao. 
	- 61% buscaram conteudos especializados no site do Sebrae em 2025. &#128161; Insight: apesar da conectividade, ainda h&aacute; espaco para iniciativas de aprendizado mais pr&aacute;ticas e contextualizadas &mdash; com linguagem acessivel e foco no cotidiano empreendedor. Uma oportunidade para educadores, criadores de conteudo e instituicoes de apoio.

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PERSONALIZACAO COMO TENDENCIA ESTRATEGICA

A medida que a tecnologia se torna parte do dia a dia, cresce a demanda por solucoes que respeitem a realidade dos pequenos negocios.

&#128161; Insight: o mercado est&aacute; pronto para ferramentas simples, eficazes e flexiveis &mdash; capazes de apoiar desde o microempreendedor ate empresas em pleno crescimento.

https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41c363e7904d0dd87e2fbf655be51fae74cbf5135f511248f1fe7d57c33038214ab665e0a6ced1b181a5513dfce2a988243ef9805af4ff69e97 
CONEXAO COM O CLIENTE

O uso de redes sociais, WhatsApp e plataformas online mostra que os negocios gauchos estao onde seus clientes estao. Mais do que vender, eles se conectam, escutam e cultivam relacionamentos em tempo real.

&#128161; Insight: esse comportamento abre espaco para fornecedores desenvolverem solucoes mais personalizadas, acessiveis e escal&aacute;veis para esse publico.

Esses numeros mostram que a digitalizacao deixou de ser um diferencial e se tornou essencial para crescer e se manter competitivo. Os empreendedores do RS nao estao apenas adotando ferramentas, mas construindo uma nova forma de fazer negocios: mais conectada, &aacute;gil e voltada ao aprendizado continuo.

Quer levar a tecnologia para o seu dia a dia de forma pr&aacute;tica?

O curso online 
https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41c363e7904d0dd87e2fbf655be51fae74cbf5135f511248f1fe7d57c33038214ab665e0a6ced1b181a5513dfce2a988243ef9805af4ff69e97 
Transformacao Digital para Pequenos Negocios: Estrategias Simples para Resultados Reais  mostra passo a passo como aplicar ferramentas digitais acessiveis, economizar tempo e aumentar seus resultados. Uma oportunidade para transformar desafios em oportunidades e dar um novo ritmo ao seu negocio.
Clique no botao abaixo e acesse agora mesmo! &#128071;


https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41c363e7904d0dd87e2fbf655be51fae74cbf5135f511248f1fe7d57c33038214ab665e0a6ced1b181a5513dfce2a988243ef9805af4ff69e97 
COMECAR CURSO AGORA! &#128433;️ 


https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41ced565696621c6ab979f7d4ca466c0e5d052f7feba7fa4a14b21b2a23721c6677b3772fe22ab25c7d909a9d3ee86293eefb0e9b848d97ee89 


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Em observancia a Lei no 13.709/18 &ndash; Lei Geral de Protecao de Dados Pessoais, o Sebrae disponibiliza para a consulta de seus clientes os Termos de Uso do Portal e Politica de Privacidade. Para ter acesso a integra dos documentos clique abaixo:

https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41c8f40a69cd6f878855ff3741ac86898303986b6f159fe6ce62a1fc3cc145ca233dcf8e04cb2ea81c13a91444eea4f5300a3908b52274f7cc7 
Conheca a LGPD 


https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41cab5dfe868f78ea8858386f9477ecce95b344a8253e8a331d2de2a6291ee009c6c093557431bcbc226eb9613fd7ff9c579e3f5f93c5ace4ce 
Termos de Uso 


https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41cab5dfe868f78ea8858386f9477ecce95b344a8253e8a331d2de2a6291ee009c6c093557431bcbc226eb9613fd7ff9c579e3f5f93c5ace4ce 
Politicas de Privacidade 




 
 


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 Porto Alegre, RS, 90010-190, Brasil
 
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	<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">Ol&aacute;! &#128075;</span><br>
	<br>
	<span style="line-height:107%">A transforma&ccedil;&atilde;o digital n&atilde;o &eacute; mais tend&ecirc;ncia, &eacute; realidade nos pequenos neg&oacute;cios do Rio Grande do Sul. &#128202;</span><br>
	<br>
	<span style="line-height:107%"><b>De notebooks ao uso da Intelig&ecirc;ncia Artificial, os empreendedores ga&uacute;chos est&atilde;o entre os mais conectados do Brasil e j&aacute; colhem resultados:</b></span></span></span></div><ul>
	<li style="margin-left: 8px; line-height: 150%; text-align: justify;">
		<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">97% t&ecirc;m internet pr&oacute;pria;</span></span></span></li><li style="margin-left: 8px; line-height: 150%; text-align: justify;">
		<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">52% usam aplicativos para gerenciar opera&ccedil;&otilde;es;</span></span></span></li><li style="margin-left: 8px; line-height: 150%; text-align: justify;">
		<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">87% j&aacute; testaram Intelig&ecirc;ncia Artificial no dia a dia;</span></span></span></li><li style="margin-bottom: 11px; margin-left: 8px; line-height: 150%; text-align: justify;">
		<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">39% atendem clientes com chatbots no WhatsApp.</span></span></span></li></ul><div style="line-height: 150%; text-align: justify;">
	<b><span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">Esses n&uacute;meros mostram que a tecnologia deixou de ser diferencial e passou a ser essencial para competir e crescer.</span></span></span></b></div></td></tr></table></td></tr></table><table cellpadding="0" cellspacing="0" width="100%" role="presentation" style="background-color: transparent; border: 1px solid transparent; min-width: 100%; " class="stylingblock-content-wrapper"><tr><td style="padding: 10px 40px; " class="stylingblock-content-wrapper camarker-inner"><table width="100%" cellspacing="0" cellpadding="0" role="presentation"><tr><td align="center"><a href="https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41ca49c661d731d28f3ee6138a0a9b59d8f681c79b6781731d4661bbe2bd7d2d658544912cee5c9178d3c7c0ef7934d9cf4c18c7c46a1ef3e03" title=""   data-linkto="https://">
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</table><table cellpadding="0" cellspacing="0" width="100%" role="presentation" class="stylingblock-content-wrapper" style="min-width: 100%; "><tr><td class="stylingblock-content-margin-cell" style="padding: 10px; "><table cellpadding="0" cellspacing="0" width="100%" role="presentation" style="background-color: transparent; min-width: 100%; " class="stylingblock-content-wrapper"><tr><td style="padding: 10px 30px 0px; " class="stylingblock-content-wrapper camarker-inner"><div style="line-height: 150%; text-align: justify;">
	<span style="font-size:16px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%"><b><a   data-linkto="https://" href="https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41cb6ff0dcb4c65bea1d8a3a8f23a6ef3a34804992bd8d053818f4daa163377730fa1389cff040b4ffaf5f0d38c30223bf7386d82fe2ecf8f75" style="color:#000000;text-decoration:underline;" title="APLICAÇÕES DIGITAIS EM ASCENSÃO"><span style="background-color:#ffccff;">APLICA&Ccedil;&Otilde;ES DIGITAIS EM ASCENS&Atilde;O</span></a></b></span></span></span><br>
	<br>
	<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">Os pequenos neg&oacute;cios ga&uacute;chos est&atilde;o explorando solu&ccedil;&otilde;es tecnol&oacute;gicas de forma cada vez mais estrat&eacute;gica:</span></span></span></div><ul>
	<li style="margin-left: 8px; line-height: 150%; text-align: justify;">
		<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%"><b>GPS:</b> usado por 87% dos empreendedores para log&iacute;stica e entregas. </span></span></span></li><li style="margin-left: 8px; line-height: 150%; text-align: justify;">
		<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%"><b>Reconhecimento facial:</b> presente em 78% das empresas, aplicado em seguran&ccedil;a, recep&ccedil;&atilde;o, identifica&ccedil;&atilde;o de clientes e uso banc&aacute;rio. </span></span></span></li><li style="margin-left: 8px; line-height: 150%; text-align: justify;">
		<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%"><b>Assistentes virtuais</b> (Copilot, Alexa, Google Assistant): utilizados por 54% para apoio di&aacute;rio em agendamentos, lembretes e atendimento ao cliente. </span></span></span></li><li style="margin-left: 8px; line-height: 150%; text-align: justify;">
		<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%"><b>Plataformas de IA generativa</b> (ChatGPT, Deep Seek, Gemini): usadas por 48% para criar conte&uacute;do e automatizar tarefas. </span></span></span></li><li style="margin-bottom: 11px; margin-left: 8px; line-height: 150%; text-align: justify;">
		<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%"><b>Chatbots no WhatsApp:</b> adotados por 39%, evidenciando a digitaliza&ccedil;&atilde;o do atendimento. </span></span></span></li></ul><div style="line-height: 150%; text-align: justify;">
	<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">&#128161;<b> Insight</b>: a IA est&aacute; deixando de ser uma promessa distante e se tornando parceira invis&iacute;vel dos neg&oacute;cios. Mesmo empreendedores individuais podem contar com uma &ldquo;equipe digital&rdquo; ao seu lado.</span></span></span><br>
	<br>
	<span style="font-size:16px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%"><b><a   data-linkto="https://" href="https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41c1e8822cce0e3bb2a6c43516489f97dd342fb8a43a5629532373487dd5a4e8e9ebce59fa18f641201ceed0e660257a9f2cc79ad0aaf503632" style="color:#000000;text-decoration:underline;" title="APRENDIZADO DIGITAL: UMA JANELA DE OPORTUNIDADE"><span style="background-color:#ccffff;">APRENDIZADO DIGITAL: UMA JANELA DE OPORTUNIDADE</span></a></b></span></span></span></div><ul>
	<li style="margin-left: 8px; line-height: 150%; text-align: justify;">
		<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">53% fizeram cursos online sobre Transforma&ccedil;&atilde;o Digital, o que mostra abertura &agrave; capacita&ccedil;&atilde;o. </span></span></span></li><li style="margin-bottom: 11px; margin-left: 8px; line-height: 150%; text-align: justify;">
		<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">61% buscaram conte&uacute;dos especializados no site do Sebrae em 2025. </span></span></span></li></ul><div style="line-height: 150%; text-align: justify;">
	<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">&#128161;<b> Insight</b>: apesar da conectividade, ainda h&aacute; espa&ccedil;o para iniciativas de aprendizado mais pr&aacute;ticas e contextualizadas &mdash; com linguagem acess&iacute;vel e foco no cotidiano empreendedor. Uma oportunidade para educadores, criadores de conte&uacute;do e institui&ccedil;&otilde;es de apoio.</span></span></span><br>
	<br>
	<span style="font-size:16px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%"><b><a   data-linkto="https://" href="https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41c9fb26d10b6fe8116f0864cd3edf6928d026acf3b13c2de3f330c5071e612c71f15470e075a3d3f9b5498ee8213921045ef3934b414b2d733" style="color:#000000;text-decoration:underline;" title="PERSONALIZAÇÃO COMO TENDÊNCIA ESTRATÉGICA"><span style="background-color:#ccffcc;">PERSONALIZA&Ccedil;&Atilde;O COMO TEND&Ecirc;NCIA ESTRAT&Eacute;GICA</span></a></b></span></span></span><br>
	<br>
	<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">&Agrave; medida que a tecnologia se torna parte do dia a dia, cresce a demanda por solu&ccedil;&otilde;es que respeitem a realidade dos pequenos neg&oacute;cios.</span><br>
	<br>
	<span style="line-height:107%">&#128161;<b> Insight</b>: o mercado est&aacute; pronto para ferramentas simples, eficazes e flex&iacute;veis &mdash; capazes de apoiar desde o microempreendedor at&eacute; empresas em pleno crescimento.</span></span></span><br>
	<br>
	<span style="font-size:16px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%"><b><a   data-linkto="https://" href="https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41c99f9df4bce44ffd9f5b22a581995d302522f172c584118631a2dccb3b7799e4a8d04f492f8c106451307305dc92bbc3db18e768c32097d5c" style="color:#000000;text-decoration:underline;" title="CONEXÃO COM O CLIENTE"><span style="background-color:#ccccff;">CONEX&Atilde;O COM O CLIENTE</span></a></b></span></span></span><br>
	<br>
	<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">O uso de redes sociais, WhatsApp e plataformas online mostra que os neg&oacute;cios ga&uacute;chos est&atilde;o onde seus clientes est&atilde;o. Mais do que vender, eles se conectam, escutam e cultivam relacionamentos em tempo real.</span><br>
	<br>
	<span style="line-height:107%">&#128161;<b> Insight</b>: esse comportamento abre espa&ccedil;o para fornecedores desenvolverem solu&ccedil;&otilde;es mais personalizadas, acess&iacute;veis e escal&aacute;veis para esse p&uacute;blico.</span><br>
	<br>
	<span style="line-height:107%">Esses n&uacute;meros mostram que a digitaliza&ccedil;&atilde;o deixou de ser um diferencial e se tornou <b>essencial para crescer e se manter competitivo</b>. Os empreendedores do RS n&atilde;o est&atilde;o apenas adotando ferramentas, mas construindo uma nova forma de fazer neg&oacute;cios: mais conectada, &aacute;gil e voltada ao aprendizado cont&iacute;nuo.</span></span></span><br>
	<br>
	<span style="font-size:16px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%"><b>Quer levar a tecnologia para o seu dia a dia de forma pr&aacute;tica?</b></span></span></span><br>
	<br>
	<span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%">O curso online </span></span></span><span style="font-size:16px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%"><b><a   data-linkto="https://" href="https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41cde29ebdd2c29a11d6c1c2db5e799a5a2f2015e79c278053b26461bc0211d3f39d601f260a9853b466f556b144c5c3f3fe76289bbebb352ce" style="color:#0000FF;text-decoration:underline;" title="Transformação Digital para Pequenos Negócios: Estratégias Simples para Resultados Reais">Transforma&ccedil;&atilde;o Digital para Pequenos Neg&oacute;cios: Estrat&eacute;gias Simples para Resultados Reais</a></b></span></span></span><span style="font-size:14px;"><span style="font-family:Arial,Helvetica,sans-serif;">
<span style="line-height:107%"> mostra passo a passo como aplicar ferramentas digitais acess&iacute;veis, economizar tempo e aumentar seus resultados. Uma oportunidade para transformar desafios em oportunidades e dar um novo ritmo ao seu neg&oacute;cio.</span></span></span></div><div style="line-height: 150%; text-align: center;">
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	<span style="font-size:16px;"><span style="font-family:Arial,Helvetica,sans-serif;"><span style="line-height:107%"><b>Clique no bot&atilde;o abaixo e acesse agora mesmo! &#128071;</b></span></span></span></div></td></tr></table></td></tr></table><table cellpadding="0" cellspacing="0" width="100%" role="presentation" class="stylingblock-content-wrapper" style="min-width: 100%; "><tr><td class="stylingblock-content-margin-cell" style="padding: 10px; "><table cellpadding="0" cellspacing="0" width="100%" role="presentation" style="background-color: #FFFFFF; border: 1px solid transparent; min-width: 100%; " class="stylingblock-content-wrapper"><tr><td style="padding: 10px; " class="stylingblock-content-wrapper camarker-inner"><table width="100%" border="0" cellspacing="0" cellpadding="0" role="presentation"><tr><td align="center"><table border="0" cellspacing="0" cellpadding="0" role="presentation"><tr>
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 <span style="font-family:Arial,Helvetica,sans-serif;">Em observ&acirc;ncia &agrave; <b>Lei n&ordm; 13.709/18 &ndash; Lei Geral de Prote&ccedil;&atilde;o de Dados Pessoais</b>, o Sebrae disponibiliza para a consulta de seus clientes os <b>Termos de Uso do Portal</b> e <b>Pol&iacute;tica de Privacidade</b>. Para ter acesso a integra dos documentos clique abaixo:</span></div></td></tr></table><table cellpadding="0" cellspacing="0" width="100%" role="presentation" style="background-color: #E4E4E4; min-width: 100%; " class="stylingblock-content-wrapper"><tr><td style="padding: 10px; " class="stylingblock-content-wrapper camarker-inner"><table cellspacing="0" cellpadding="0" role="presentation" style="width: 100%;"><tr><td><table cellspacing="0" cellpadding="0" role="presentation" style="width: 100%;"><tr><td valign="top" class="responsive-td" style="width: 33%; padding-right: 4px;">
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<a target="_blank" class="buttonstyles" style=" font-size: 16px; font-family: Arial, helvetica, sans-serif; color: #FFFFFF; text-align: center; text-decoration: none; display: block; background-color: #1D36C4; border: 1px solid #1D36C4; padding: 10px; border-radius: 3px; -moz-border-radius: 3px; -webkit-border-radius: 3px;" href="https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41cab5dfe868f78ea8858386f9477ecce95b344a8253e8a331d2de2a6291ee009c6c093557431bcbc226eb9613fd7ff9c579e3f5f93c5ace4ce" title=""   data-linkto="http://">Termos de Uso</a></td></tr></table></td></tr></table></td></tr></table></td><td valign="top" class="responsive-td" style="width: 33%; padding-left: 4px;"><table cellpadding="0" cellspacing="0" width="100%" role="presentation" style="min-width: 100%; " class="stylingblock-content-wrapper"><tr><td class="stylingblock-content-wrapper camarker-inner"><table width="100%" border="0" cellspacing="0" cellpadding="0" role="presentation"><tr>
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<a target="_blank" class="buttonstyles" style=" font-size: 14px; font-family: Arial, helvetica, sans-serif; color: #FFFFFF; text-align: center; text-decoration: none; display: block; background-color: #0024A9; border: 1px solid transparent; padding: 10px; border-radius: 3px; -moz-border-radius: 3px; -webkit-border-radius: 3px;" href="https://click.divulga.sebraers.com.br/?qs=8f8297a46e06e41cab5dfe868f78ea8858386f9477ecce95b344a8253e8a331d2de2a6291ee009c6c093557431bcbc226eb9613fd7ff9c579e3f5f93c5ace4ce" title=""   data-linkto="http://">Pol&iacute;ticas de Privacidade</a></td></tr></table></td></tr></table></td></tr></table></td></tr></table></td></tr></table></td></tr></table>
												  
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